(3) Related content: ads
Netflix increase ads
09 April 2025
The news comes from Netflix, which is investing in ad sales and using advertising to monetize its content. It has signed a contract with Integral Ad Science (IAS) to monitor the validity of the service.
Roku is the leading player in connected TV.
09 April 2025
Today, Roku is the leading player in connected TV. This week, the company announced that it added 1.6 million active accounts in the first quarter of the year, reaching a total of 71.6 million active accounts.
How important is advertising for consumers?
09 April 2025
Recent discoveries have challenged the widely accepted idea that users naturally appreciate and engage more with well-tailored marketing.